Solar sales: Transparency turns skeptics into customers (research)
Summary
<p>Solar companies are no strangers to challenges. The industry has dealt with everything from high interest rates to oddly named bills. We’ve come out stronger before, and we will again. There’s one challenge that has remained particularly stubborn, though: homeowner trust. Read the full story on Aurora Solar’s website.</p> <p>The post <a href="https://www.solarpowerworldonline.com/2025/09/solar-sales-transparency-turns-skeptics-into-customers-research/">Solar sales: Transparency turns skeptics into customers (research)</a> appeared first on <a href="https://www.solarpowerworldonline.com">Solar Power World</a>.</p>
<p>Solar companies are no strangers to challenges. The industry has dealt with everything from high interest rates to oddly named bills. We’ve come out stronger before, and we will again. There’s one challenge that has remained particularly stubborn, though: homeowner trust. Read the full story on Aurora Solar’s website.</p>
<p>The post <a href="https://www.solarpowerworldonline.com/2025/09/solar-sales-transparency-turns-skeptics-into-customers-research/">Solar sales: Transparency turns skeptics into customers (research)</a> appeared first on <a href="https://www.solarpowerworldonline.com">Solar Power World</a>.</p>